Privacy policy

he Website is operated by Ballie Limited (we, us, our, Ballie), a company incorporated in England & Wales with company number 11719839 and registered office at Hyde Park House, 5 Manfred Road, London SW15 2RS.

Where we decide the purpose and means for the processing of personal data relating to you, we are the “controller”. As controller, we will comply with all applicable data protection laws, including the General Data Protection Regulation 2016/679 and Data Protection Act 2018.

If you have any questions or comments about this Privacy Policy please contact us at:
[email protected]

Please read this Privacy Policy carefully as it contains important information about the following:

– What information Ballie may collect about you or receive from others;
– How and why Ballie will use that information;
– Whether Ballie will disclose information about you to anyone else; and
– Your choices and rights regarding the personal information we hold about you.

This Privacy Policy should be read in conjunction with our other policies and procedures, terms of admittance, notices or agreements with you, as may be relevant. In some cases, we may provide you with information about our data process face-to-face.

We collect and process the following information which may include your personal data:

Type of Information

We may ask you for, or you may submit, personal and non-personal information to us by contacting us at the contact details provided on the Website, such as in relation to a number of customer services that we offer, including:

– General enquires at [email protected].
– Reservations and venue hire made online at [email protected] or over our telephone booking service.
– Reporting lost property by visiting https://lost.faundit.com/ballie-ballerson
– When you use our other online services (such as the online bookings).

This may include:

– Your first and last name.
– Company name (if applicable).
– Email and/or postal address.
– Phone number(s).
– Dates of past and/or future attendance.
– Description and/or images of property (if reporting lost property).
– Your free-text brief description or other information that you may voluntarily provide.

Purpose of the processing and legal basis for the processing

We may legally process the personal information that we collect on the basis that we have a legitimate interest and/or in the performance of a contract:

– to provide you with information about the products and services that we offer, including news about our nightclub and events
– to enter into and perform our contract for sales of our products and services;
– to respond to your enquiries;
– to manage risk or prevent other illegal or prohibited activities;
– to resolve issues or fix problems, both in relation to our Website or at our premises (e.g. lost property)

We may obtain more sensitive personal data (known under law as special categories of personal data), including data relating to your health or religion, about you if you voluntarily supply it through an online submission.

Save for health data that may be recorded in our accident book, we do not ask for sensitive personal data and you are always free to decline to provide it.

If you volunteer such information, you will be consenting to our processing it for the purpose explained to you when you supply it.

Who is this information shared with?

We keep your information confidential. We will not sell your information. We may disclose your information to our personnel and to third party suppliers or subcontractors (including our independent consultants, data analytics providers and cloud-based data processing and hosting providers).

If we do share your information, we will only do so insofar as it is reasonable or necessary for the operation of our business, including for the purposes set out in this Privacy Policy, and provided that the recipients do not make independent use of the information and have agreed to adhere to the rules set out in this Privacy Policy.

In some instances, this data sharing may involve the transfer of information outside the EU. Please see our section on International Data Transfers below. 

Type of Information

Our Website does not contain third party advertising.

We may collect information about you in order to send you our promotional or marketing communications, such as:

– Your name (first and last).
– Your email address.
– Your telephone number(s).
– Any other personal information that you may provide in a message you submit to us.

While we do not permit third party advertising on our Website, if you do link to one of our social media platforms you may be subject to targeted marketing via that site.

The Website contains links to Ballie’s social media pages on Facebook, Instagram, TikTok and Twitter. 

These third party websites have their own respective privacy policies (which we would advise you to read) for which those sites are solely responsible.

Should you visit those social media pages and choose to follow us on Facebook, Instagram or Twitter, Ballie may receive personal information from the social media providers, including:

Our Website does not contain third party advertising.

We may collect information about you in order to send you our promotional or marketing communications, such as:
– Your name (first and last)
– Your email address
– Your telephone number(s)
– Any other personal information that you may provide in a message you submit to us

While we do not permit third party advertising on our Website, if you do link to one of our social media platforms you may be subject to targeted marketing via that site.

The Website contains links to Ballie’s social media pages on Facebook, Instagram, Tiktok and Twitter.

These third party websites have their own respective privacy policies (which we would advise you to read) for which those sites are solely responsible.

Should you visit those social media pages and choose to follow us on Facebook, Instagram or Twitter, Ballie may receive personal information from the social media providers, including:
– Your name (first and last)
– Your email address
– Your postal address
– Your telephone number(s)
– IP address
– Location data
– Social media account url
– Your login details
– Your date of birth / age
– Your gender
– Your general interests

Purpose of the processing and legal basis for the processing

If we do receive any personal information about you from these third party social media sites, we will not process your information for the purposes of direct marketing unless you have provided your consent or it is otherwise lawful for us to do so.

We may use this information to find out more about our digital community so that we can better understand and serve our customers and Website visitors (for example, to create bespoke content by analysing general interests).

We may process personal information that we collect about you via social media to improve the relevancy of our marketing, including the creation of custom audiences and lookalike audiences. This allows us to offer more relevant marketing to potential new customers and service users without using information that personally identifies you.

Where we provide you with information about our products, services or offers (such as via our email updates or newsletters), we will only use your personal information in this way in accordance with laws relating to marketing directly to individuals, and in the pursuit of our legitimate interest of marketing our business.

If you have asked to be added to our mailing list, we will provide your details to our third party email service provider that helps us to produce and manage our newsletters. 

If you change your mind, you may opt-out at any time via the unsubscribe feature that appears in our emails or by emailing [email protected].

Who is this information shared with?

We may share your personal information with these social media sites to enable them to provide targeted marketing messages where you have indicated your agreement to receive these messages from them or where it is otherwise lawful to do so.

We will not otherwise share with any other third party the personal information that we obtain about you for the purposes of marketing, unless you have provided your consent or it is otherwise lawful for us to do so.

If you would like us to delete the personal information that we have received about you from these sites, please email us at [email protected].

If you do not want us to receive further information about you from these sites, you should also contact the sites directly to turn off the ‘follow’ setting.

If you would like to have deleted the personal data that you’ve shared with the social media accounts that you have joined or that you follow, please contact the social media providers directly.

Type of Information

Via our Website, we offer you the opportunity to purchase tickets, merchandise and gift vouchers. You may also make bookings and reservations via our telephone booking system.

If you chose to make an online purchase, we will not collect your financial details but we may collect some personal information about you, including the following details:

– Your name (first and last).
– Your email address.
– Your postal address (shipping / billing address).
– An alternative postal address (delivery address) (if applicable).
– Your country location.
– Your telephone number(s).
– Information about your purchase (e.g. dates and quantity of tickets purchased).

If you make a booking or reservation via our telephone booking system, we may collect personal information you provide including the following details:

– Your name (first and last).
– Company name (if applicable).
– Your email address.
– Your postal address (shipping / billing address).
– Your telephone number(s).
– Information about your purchase (e.g. dates and quantity of tickets purchased).
– information about your requirements, preferences and purpose of booking (e.g. dietary requirements, personal event information such as birthdays).
– Your financial details (e.g. bank account or credit card details).

Purpose of the processing and legal basis for the processing

We may collect and process your contact and financial details to provide you with our products and services for which you have placed an order, such as when you contact us regarding event hire and bookings. We process this personal data in order to perform our sales contract with you and to meet our legal obligations or legitimate interests as a hospitality and entertainment service provider.

We may contact you about your purchase (for example, with details on your tickets or your attendance at an event), and we may create and store a record of your purchase history.

Financial transactions via our e-store are handled directly by our third party e-commence service providers.

Who is this information shared with?

Via the Buy Now links on our Website, you may be re-directed to our third party e-commerce service providers that will require financial personal details in order to process your purchasing request. Our third party e-commerce service providers include:

– Design My Night (www.designmynight.com) (for bookings and vouchers).

When you opt to make a purchase via our third party payment services providers, we will not share any personal information with them, nor will we receive any of the financial information that you provide to them.

Type of Information

In undertaking typical business administrative and management functions for the business, including HR and hiring activities, we will process a certain amount of personal data.

For example, if you apply for a job with Ballie, we may obtain both personal data and sensitive personal data (known under law as special categories of personal data) about you. 

If you supply us with your CV or resumé, such as by emailing it to [email protected] or otherwise, this may include:
your name and contact details.
– Education history, including training, qualifications, certifications and other academic performance indicators.
– Work experience and employment history.
– Nationality and right to work information.
– Other information that you may be asked to provide in relation to specific job requirements and criteria or that you voluntarily provide.

Purpose of the processing and legal basis for the processing

We may legally process the personal information that you provide or that we obtain otherwise for our HR purposes, such as in relation to staffing and hiring decisions.

When we undertake such processing, we do so on the basis that we have a legitimate interest as a business, including a core business need, to be able to hire and engage employees, independent contractors and other workers to assist us in the delivery of our services and business in general.

Where an applicant is successful, we may continue to process his or her personal data throughout the period of employment or engagement, and for a period afterwards, on the basis of the performance of a contract and/or to comply with our legal obligations under applicable laws, including employment law.

Where a candidate is not successful, we may still retain their personal data for a limited period of time in compliance with legal obligations and/ or our legitimate interests.

Who is this information shared with?

We will not share with any third party the personal information that we obtain about you for these HR and business administration purposes, save for where:

– We have acted via a third party recruitment agency, consultancy or similar service provider with whom you have engaged.
– We are required to do so by law, including our reporting obligations to government or public bodies (such as HMRC in relation to tax, immigration status and right to work, or similar related requirements).
– We are required to disclose data under court order or in relation to law enforcement investigation.
– We are compelled to do so for another lawful purpose in order to comply with applicable law.

Type of Information

As part of our compliance with health and safety legal obligations and good practice, we maintain a record of accidents and injuries sustained on our premises (by our customers, employees or other workers or by any other visitor).

Accident Book

We maintain an accident book to record accidents occurring on our premises.  Where we make a record of an individual’s accident and injury or other damage sustained, we may obtain personal information, including:
– Full name.
– Contact details (email and postal address, phone numbers).
– Description of any injury sustained (if relevant).
– Health or medical details, such as past injuries, name of your medical practice and GP and other relevant health-related data.

Purpose of the processing and legal basis for processing

Due to the nature of our business, including the ball pit experience, we maintain an accident book for the purpose of recording and following up in relation to anyone who reports an accident occurring on our premises.

We may do so in our business’ legitimate interests to operate a safe entertainment facility, where we have a legal obligation, where it is in the interests of the individual (which in rare instances could entail vital interests), where the individual has consented for us to record this information or where there is another relevant legal basis for the processing of such data.

Who is this information shared with?

If we share with any third party the personal information contained within the Accident Book, we will only do so where we have a legal obligation or other lawful basis for such disclosure.

For example, we may disclose information in the Accident Book for reporting and review of our safety record by insurers, government authorities or regulatory bodies (including HSE) or where compliance with other legal obligations necessitates such disclosure.

Type of Information

As part of our security strategy, we operate CCTV on our premises and maintain a record of accidents and injuries sustained on our premises (by our customers, employees or other workers or by any other visitor).

In the operation of our CCTV, we may obtain the following types of personal data:

– Photographic stills and/or video images of persons on or near our premises (which may indicate gender, age range, health information or racial background of individuals).
– Voice recordings of persons on or near our premises.

Purpose of the processing and legal basis for the processing

We use CCTV within our premises and around our business site as we consider such use to be necessary for the legitimate interests of the business, including:

– Prevention of crime and deterrence of criminal activity.
– Protection of buildings and assets from damage, disruption, vandalism and other crime.
– For the personal safety of staff, visitors and other members of the public.
– Public safety interests.
– Where we process personal information in this way, we will hold that personal information on our systems for as long as is reasonably necessary to achieve these objectives.

Who is this information shared with?

We will not share with any third party the personal information contained within CCTV footage that we may obtain about you save for where disclosure is:

– Required in the operation of our security procedures, including sharing data with third party security service providers.
– Required by law or order of an official public authority, including to support law enforcement bodies in the prevention, detection and prosecution of crime, and to assist in the defence of any civil litigation, including employment tribunal proceedings, or dispute resolution or arbitration.

Our Website uses cookies and other mechanisms to collect log and analytical information, to help analyse how visitors use the site and to compile statistical reports on Website activity. To find out more about the use of cookies, please visit http://www.allaboutcookies.org/.

Our Website also uses website analytics, including Google Analytics, to evaluate and improve our Website, personalise your experience and to offer the best, most accessible service possible to all of our customers.

To find out more about Google Analytics and to learn how to opt out, please visit:

– How Google uses data when you use our partners’ sites or apps, or
– https://tools.google.com/dlpage/gaoptout/.

When you visit our Website, these analytics service providers may collect the following data, which will almost always be anonymised and aggregated before reporting back to us:

– Number of visitors to our Website;
– Pages visited while at the Website and time spent per page;
– Page interaction information, such as scrolling, clicks and browsing methods;
– Websites where visitors have come from and where they go afterwards;
– Page response times and any download errors; and
– Other technical information relating to end user device, such as IP address or browser plug-in.

We process this information to understand how visitors use our Website and to compile statistical reports regarding that activity. This processing is crucial to the running of our online business. This information is not used to develop a personal profile of you.

We process this analytics information for a number of purposes, including:

– To help us improve our Website and the online services to ensure that content is presented in the most effective manner for you and for your device;
– To understand how, and how often, users visit and interact with our Website, use our online services (such as forums);
– To understand how visitors interact with our Website and each other;
– To find out statistical information about the use of the Website;
– To monitor the technical operation of our Website (e.g. response times, downloading / uploading errors);
– To obtain other technical information relating to end user devices;
– To administer our services and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
– To compile statistical reports regarding visitor activity (for example, your IP address is used to approximate the country from which you access our Website, and we aggregate this information together so we can see from what regions or countries most of the visitors to our Website originate); and
– To protect against and remove objectionable uploaded content.

This analysis is fundamental to the running of our online business and we therefore undertake such monitoring in the pursuit of our legitimate interests in improving our Website, and to provide a better service and source of information to visitors.

We will share your information with third parties only in the ways that are described in this Privacy Policy. If you would like to find out more about how the third parties listed in this policy use your information, this should be set out in their respective privacy policies.

We keep your information confidential, but may disclose it to our personnel, suppliers or subcontractors insofar as it is reasonably necessary for the purposes set out in this Privacy Policy. However, this is on the basis that they do not make independent use of the information, and have agreed to safeguard this information.

In addition, we may disclose your information to the extent that we are required to do so by law (which may include to government bodies and law enforcement agencies); in connection with any legal proceedings or prospective legal proceedings; and in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention).

If we are involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email, account message and/or a prominent notice on our website of any change in ownership or uses of this information, as well as any choices you may have regarding this information.

We may also disclose your personal information to third parties in order to enforce or apply the terms of agreements between us, to investigate potential breaches, or to protect the rights, property or safety of Ballie, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

If you send us objectionable content, or behave in a disruptive manner when using our Website, we may process any personal information that you have submitted to us, including in your personal messages, to respond to and stop such behaviour. Where we reasonably believe that you are or may be in breach of the law (i.e. the content you share on the Website amounts to harassment or is defamatory), we may use your personal information to inform relevant third parties about the content, such as your email or internet provider or law enforcement agencies.

If you do not wish to receive promotional or other marketing material from us or third parties then you can opt-out by clicking on the unsubscribe link in those emails or contacting us at [email protected] at any time.

You have a number of rights in relation to the way we process personal data about you. Where an individual makes a request in accordance with provisions of the GDPR, we aim to comply without undue delay, and within one month at the latest. Those data subject rights include the right to make the following requests:

– To ask for confirmation and information about the personal data that we process about you, including a copy of data we are processing about you;
– To have inaccuracies corrected or incomplete personal data made complete;
– To ask us to restrict, stop processing, or to delete your personal data;
– To request a machine readable copy of your personal data, which you can use with another service provider. Where it is technically feasible, you can ask us to send this information directly to another provider if you prefer; and
– To not be subject to automated decision-making, including profiling; and
– To make a complaint to the data protection supervisory authority.

To make a request, please let us know by contacting our Data Protection Manager on the details below.

In accordance with data protection laws and good commercial practice, we do not retain data in a form that permits identification of the person(s) to whom it relates for any longer than is necessary. Once the purpose for which information has been collected has been fulfilled, we will either permanently delete your personal information or remove all identifiers within it so that it is no longer personal data. We may use such anonymised data for research and/or business analysis purposes.

If you would like us to stop using your personal information, please email us at [email protected].

Special Category Personal Data: Special categories of personal data, such as health-related or medical information or other sensitive personal information, require higher levels of protection. For example, due to the nature of our business including offering a ball pit experience, we maintain an accident book to record and follow up in relation to anyone who reports an accident occurring on our premises. We need to have further justification for collecting, storing and using this type of personal information, and we will only do so in accordance with applicable laws.

Children’s Data: We do not knowingly use the Website to solicit data from or market or sell to children under the age of 13. If a parent or guardian becomes aware that his or her child has provided us with information or may be receiving communications from us or otherwise interacting with us without consent of a parent or guardian, we ask that this be brought to our immediate attention. We will make it our priority to address this situation and delete information relating to a child as soon as practicable. In such an event, please contact us at [email protected].

We will take commercially reasonable, appropriate technical and organisational measures to ensure a level of security appropriate to the risk that could be encountered via the use of our Website and services, taking into account the likelihood and severity those risks might pose to the rights and freedoms of our Website visitors.

In particular, we will take precautions to protect against the accidental or unlawful destruction, loss or alteration, and unauthorised disclosure of or access to the personal information transmitted, stored or otherwise processed by us.
Please be aware that, while we make the security of our Website and your personal information a high priority and devote considerable time and resources to maintain robust IT security, no security system can prevent all security breaches. When you choose to share your personal information with us, you accept the aforesaid and provide your information at your own risk.

Our servers are located in the European Union and the information that we collect directly from you will be stored in these servers. We may also transfer your personal data to our third party service providers, many of whom may be located outside of the EU, operate from multiple locations including non-EU based operations or engage sub-processors located outside the EU.

There are agreements in place to ensure that any international transfers of personal data to our affiliates or third party service providers have appropriate safeguards that meet the requirements of EU data protection laws.

If you would like to find out more about these safeguards or if you have any other queries or comments in relation to this policy, please let us know by emailing us at [email protected].

This Privacy Policy may be updated from time to time. We will notify you of any changes to this policy by posting the new version of the Privacy Policy on our Website. You are advised to consult this Privacy Policy webpage regularly for any changes.

Our Website may contain hyperlinks to third party websites. These third party websites operate independently from us, and we cannot accept any responsibility or liability for the privacy practices of such third parties nor the availability of these external sites or resources. The appearance of such links on our Website is not an endorsement. Should you use any of these websites, such use is at your own risk and we would advise that you review their respective privacy policies.

Questions, comments and requests in relation to this Privacy Policy are welcome and should be addressed to [email protected].

Alternatively, you may address these to our Data Protection Manager at Ballie Limited, 37 Hackney Road, London E2 7NX.